This map of earth created by Buckminster Fuller is an example of content evolving. The Fuller projection of our planet peels away the sections of a globe so the relative sizes of land masses and oceans remain visually proportional – giving us a more accurate view of our world.
"Brands do one thing; they simplify choice! Kevin Clark with Brandscendence offers the most relevant, practical and enlightening treatise on the increasingly critical topic of branding. It will become the text of choice for executives and educators alike."
Chris Beaumont, President and CEO, Grey Global Group Japan
