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Chris Beaumont, a British national, enjoyed a varied career before coming to Tokyo over 16 years ago. He began his professional life as an academic, and for ten years was a Professor at London Business School. Chris has also worked for a number of global management consultancy strategy boutiques in both Europe and North America. His route into brand marketing communications was to create a joint venture with CDP while at Coopers & Lybrand. He was so intrigued by CDP that he became their Business Development Director.

For 10 years Chris was with McCann-Erickson in Asia; he was both Vice-Chairman of their operations in Tokyo and Chief Strategy Officer for WorldGroup across Asia. At the same time he led the turnaround and success of their brand and consumer research consultancy. Chris then spent some 6 years leading Grey Group Japan during which they prospered on all key dimensions, and extended its specialist communications capabilities through the acquisition of Grey Healthcare.

In October 2008, the University of Tokyo made Chris a Professor in their Global Centre of Excellence to foster best in class collaboration between business and academic initiatives. Beaumont & Partners was created to provide strategic marketing and brand communications advice to empower Asian brands. This rapidly changing region demands new solutions and the strategic imperative is to build new business models that create full value for owners and adapt quickly to new marketing and brand.
Content Evolution leadership is professionally
diverse to drive global innovation
Content Evolution Leadership
Kevin A. Clark, President and Founder, Content Evolution LLC
Board of Advisors
Lucy Baney, President & CEO, Access Technologies Group, Inc.
Chris D. Beaumont, GCOE Professor, University of Tokyo, Managing Partner, B&P
Napier Collyns, Co-founder, Global Business Network
Gene DeRose, Chairman & Co-founder, HouseParty, Inc.
David W. Hill, Vice President, Brand Management & Design, Lenovo Group
Dr. Erich Joachimsthaler, Managing Director, Vivaldi Partners
Professor John G. Lynch, Jr., Leeds School of Business, University of Colorado
David Martin, President, Interbrand
Dr. Grant McCracken, Cultural Anthropologist, MIT
Gil McWilliam, Duke Corporate Education Executive Director
Jerry Michalski, Founder, Sociate
Fran O’Sullivan,General Manager, Integrated Supply Chain, IBM
B. Joseph Pine II, Co-founder, Strategic Horizons LLP
Jon Rubin, Founder, Rubin Strategy Group
Dr. Kazuhiko Yamazaki, Professor, Chiba Institute of Technology


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