Content Evolution LLC


David Martin is one of the leading practitioners in the field of branding. For 27 years, he has served clients across a diverse array of industries and has lectured and written extensively on key subjects including; the role of the "source" brand, brand portfolio rationalization, new trends in branding, brand delivery, employee engagement, customer experience and brand valuation as an ROI tool.

David is President of the New York office and is the lead on key technology, communications and financial service client relationships. He is responsible for the innovation and continual enhancement of the Interbrand offering and ensures that clients receive creatively strategic and strategically creative solutions that impact their business performance.

David's has broad experience in business to business, business to consumer and business to business to consumer branding issues having led significant strategic branding initiatives for airline, automotive, consumer goods, financial services, core industrial, media, entertainment, pharmaceutical, services, telecommunications, utility and technology clients.

David holds an MBA in Marketing & Finance from Rutgers University and a BA in Psychology & Sociology from Monmouth University in New Jersey. He is married and resides in New York City.
Content Evolution leadership is professionally
diverse to drive global innovation
Content Evolution Leadership
Kevin A. Clark, President and Founder, Content Evolution LLC
Board of Advisors
Lucy Baney, President & CEO, Access Technologies Group, Inc.
Chris D. Beaumont, GCOE Professor, University of Tokyo, Managing Partner, B&P
Napier Collyns, Co-founder, Global Business Network
Gene DeRose, Chairman & Co-founder, HouseParty, Inc.
David W. Hill, Vice President, Brand Management & Design, Lenovo Group
Dr. Erich Joachimsthaler, Managing Director, Vivaldi Partners
Professor John G. Lynch, Jr., Leeds School of Business, University of Colorado
David Martin, President, Interbrand
Dr. Grant McCracken, Cultural Anthropologist, MIT
Gil McWilliam, Duke Corporate Education Executive Director
Jerry Michalski, Founder, Sociate
Fran O’Sullivan,General Manager, Integrated Supply Chain, IBM
B. Joseph Pine II, Co-founder, Strategic Horizons LLP
Jon Rubin, Founder, Rubin Strategy Group
Dr. Kazuhiko Yamazaki, Professor, Chiba Institute of Technology